VILLA BLU – START-UP INCUBATOR BY ROBERTET

With the onset of spring, innovative ideas are flourishing at Robertet!
March 21 marks the opening of VILLA BLU, a start-up gas pedal by Robertet, the new center entirely dedicated to visionary projects in the natural products ecosystem. This project aims to reinforce Robertet’s leadership in natural products by attracting the most innovative young companies.

Villa Blu is a living culture generator

A blend of historic heritage and modernity, the VILLA BLU overlooks the Grasse region, the birthplace of perfumery.

Dedicated to visionary projects, it will host and connect up to 20 start-ups from around the world with the best ecosystems for natural products, flavors, fragrances and ingredients.

Our team of experts will draw on all their skills and their Robertet network to help entrepreneurs create the most revolutionary innovations for a more natural and sustainable future.

Villa Blu is already beginning the search for the second selection of startups that will join the program in September, with a view to welcoming new companies as soon as possible.

Natural products like never before